On-page surveys that explain why visitors hesitate

Short on-page surveys reveal what’s unclear as visitors compare plans or consider signing up, so you know what to improve.

Pricing page feedback
Source page
/pricing
Question
What is making this plan difficult to choose?
Response
I can't tell which plan includes team access. I'd like to invite two teammates before upgrading.

A possible change

Explain which plan includes team access beside the plan comparison.

Collect website visitor feedback with a short question in your website feedback widget, keeping each answer connected to its source page.

Target the moment, not every visitor

Put the widget on the page you want to understand, then use your site’s code to open it from a feedback link, after a delay, or when a journey event happens. That keeps the question tied to the decision you want feedback on instead of interrupting every visit.

Control when the widget opens

Turn a page visit into a clearer next change

A focused question helps you move from a visitor’s hesitation to evidence your team can use when deciding what to improve.

  1. Choose the page

    Put the widget on a pricing, signup, or other page where a visitor’s explanation could shape your next change.

  2. Ask one focused question

    Open it at your chosen moment and ask about the uncertainty standing between the visitor and their next step.

  3. Review the evidence

    Use original answers and AI-assisted summaries to spot repeated concerns, then choose the change or experiment your team wants to test.

Give your next page change a clear reason

Start with the uncertainty your team keeps coming back to. A focused question can reveal the detail your visitors are missing.

  • Homepage

    Do visitors understand what we offer?

    “What problem were you hoping this product would help you solve?”

    Match your message to the problem visitors came to solve.

  • Documentation

    What information are people missing?

    “What could you not find on this page?”

    Find the explanation that would help visitors move forward.

  • Feature page

    Can visitors see how this fits their work?

    “What would you need to see to know this feature fits your workflow?”

    Choose a product example that answers a real fit question.

Spend less time sorting. See what needs attention.

One answer gives you a clue. Repeated concerns give you a stronger reason to act. Signaldeck’s AI summaries bring themes and suggested next steps together, helping your team focus on the objections visitors keep raising.

Original answers stay available with their question and page URL, so you can check the evidence without piecing together the visit. Your team can supply extra user or campaign details when needed.

Review feedback with AI-assisted analysis
Example report excerptPricing-page feedback report
Responses
18
What visitors are telling you
Eighteen pricing-page and signup responses point to a clear pattern: visitors understand the core promise, but they hesitate because Free-plan fit, upgrade expectations, and onboarding effort are still unclear.
Repeated themes
  • Plan fit
  • Signup friction
  • Onboarding expectations
Suggested action
Clarify what is included on Free and what changes after the team upgrades.
See the pricing and signup feedback report

Exploring onboarding or feature use after signup? Collect feedback inside your product.

Questions about website feedback

What is an on-page survey, and how can it help my website?

An on-page survey lets visitors tell you what is unclear while they are still on your site. Signaldeck puts that question on the page and saves answers with their source URL, so your team can connect buying hesitation to the page that prompted it.

Use those explanations to sharpen plan descriptions, signup instructions, or documentation.

How does Signaldeck complement website analytics?

Signaldeck adds visitors’ explanations to the behavior you see in analytics. If people leave your pricing page, an on-page question can reveal whether plan differences, setup effort, or a missing capability is making them hesitate.

Review the answers in Signaldeck alongside your analytics to choose a more informed page experiment; responses explain individual experiences, not every visit.

What can I ask on a pricing or signup page?

Use Signaldeck to ask about the obstacle between the visitor and their next step.

  • On pricing: “What do you still need to know before choosing a plan?”
  • On signup: “What is making it difficult to get started?”

Answers stay with the question and page context, helping your team distinguish a confusing explanation from a product requirement before investing in a change.

Start with the page your team keeps debating.

Put one focused question in front of visitors and hear what they need before choosing your next change.